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eNewsletter Integration

eNewsletter is an email newsletter software and email marketing software for managing and distributing HTML or Text formatted newsletters via email.  The email marketing software enables opt-in email lists, email newsletters, email announcements, email list hosting, direct email campaigns and bulk email campaigns. 

The product supports an unlimited number of mailing lists and newsletters.  Each person can subscribe to one or more Newsletter Lists.  The system uses a confirmed opt-in method to prevent malicious behavior.  eNewsletter tracks full statistics with each email marketing campaign including views, opens, and clicks on each link.

Advanced features such as bounced address filtering, high-speed delivery, automatic mail client HTML detection, scheduled delivery and more are available as a complete integrated package. .  The newsletter system was developed for Windows servers running the Microsoft .NET framework.

Specific advantages of the eNewsletter integration into your Everest Advanced website is that:

  • It wholy integrates into the primary site template on either the left/right nav or the header/footer.
  • It integrates seemlessly into the the account registration page (accregister.asp) so that when a customer selects the option for "opt in to mailinglist" then they are sent not only the customer welcome letter but also a second email confirming their opt-in request for the newsletter. Based on the customers' acceptance they are added to the newsletter list. This is cross integrated with Everest Advanced so that sales representatives can see who has opted in / out and make changes for customers who call in.
  • Dynamic newsletter manager page - utilize marketing controls to distinguish which products you want on the newsletter and they are automatically added thereby eleviating the headaches of manually creating html newsetters, checking the links for accuracy, the text for spelling/gramatics, and all of the pricing considerations that come with your online shop.

 

Features


Easy-to-use, intuitive HTML administration interface allows you to administer the product from any location with web access. 
Uses a Confirmed Opt-In verification by email to verify the validity of the user's email address and to prevent people from maliciously subscribing others.
Supports HTML and TEXT newsletters.
Automatically creates newsletter signup forms that can be placed on any web site.
Supports file attachments to HTML email messages.
Option to export email addresses and other subscriber information to Excel.
Option to email administrator when a person subscribes and/or un-subscribes.
Option to add a bulk list of name and email addresses which are separated by a  comma, tab, or carriage return.  
Option to remove a bulk list of email addresses.
Option to personalize your newsletters by including the subscribers name, email and other demographic information that you collect.  For example, "Dear John Doe,"
Ability to measure the effectiveness of an email campaign by tracking views, open rates, and clicks for each individual newsletter campaign.  Ability to track views, open rate, and clicks for each individual subscriber.  Clicks can also be tracked on each individual link.   Follow-up newsletters can be sent to those who clicked on a specific link(s).
Option to capture demographic parameters from subscribers.  Parameters can be included in the newsletters during delivery. Up to 25 fields
Includes a subscriber administration interface for members to manage their subscriptions.  Functionality includes changing subscriptions, contact information, updating email address, and un-subscribing.
Lists can be public or private.  Private lists are not available to subscribers and typically for internal use or private mailings.
Option to track un-subscribers to prevent re-importing a subscriber who has opted out in the past.  Subscribers can be filtered against the opt-out list.
Supports an unlimited number of Newsletter Lists,  and Newsletters.  Subscribers can belong to any number of Newsletter Lists.
Subscriber Limit Up to 1 Million
Supports several mail components including: CDONTS, Persits ASP Email, ASP Mail, OCX Mail, OCX QMail,  J Mail, and Software Artisans Mail. Delivery capacity is 5,000-20,000 messages/hour Built-In Mail Component
Built-in HTML editor 
Newsletter delivery via optimized 3rd party message queuing and bounce detection software.
Supports multiple users with separate accounts allowing you to offer a newsletter service to your customers
Ability to schedule email campaigns for future delivery (up to 60 days in advance)
Option to import email addresses and other demographic subscriber information directly from an ODBC compliant database.
Uses SQL Stored Procedures for optimal performance and security
Automatically detects if mail clients is HTML compatible
Option to specify separate Rich Text newsletter for AOL users. Click here for more information on AOL HTML Compatibility.
Includes option to forward newsletter to a friend. 
Option to target newsletters based on collected demographic data.
Option to email most recent newsletter or a specific newsletter after a confirmed opt-in.
Option to specify custom character sets for each Newsletter List.
List-Specific Opt Outs
Automated tracking/filtering of bounced email addresses.  Addresses can be removed after X number of bounces.
Option to embed a link in the text version of your newsletter that leads to a page showing the HTML version.  The stats are fully tracked for this newsletter. The parameter is called ##HTMLNewsletterURL##
Attachments for all newsletter types
Option to import an opt out list from any type of database
Opt Out list retains these fields in the opt-out list to comply with spam laws:
     Date Subscribed
      IP Address
      Opt In Method
Allows user to enter a reason why they are unsubscribing
Option to report on list of subscribers who clicked a specific link.
Application supports creating sub users within a given user account with specific tasks assigned.  For example, a sub-user could be created with permissions to view reports.
Monitors disk space and stops compiling messages if disk has less than 500MB of free space.  Program continues when free space exceeds 500MB.
Option to use IIS SMTP Server in addition to Quicksoft SMTP Express.
Option to have daily and weekly subscriber summary emailed to site user.  Report includes total subscribers, new subscribers, new un-subscribes, and a count of subscribers on each list
Ability to create / save custom text fields at the client level, for use as variables in messages.  Both the variable or text field data can be inserted through a drop-down menu on the new WYSIWYG editor.
Option to send a newsletter to those who did not view or did not click on any links in a previous newsletter.
Option that retains a list of bounce reasons for each bounce.
Option to email any report to any email address after it is created
Option to define custom email headers
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